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Podcast Marketing 101

Ready to take your podcast to the next level? Whether you're just launching or looking to grow an existing show, Podcast Marketing 101 gives you the tools, strategies, and insider tips to attract listeners. This beginner-friendly course covers essential topics like pitching your podcast to listening platforms, leveraging relationships with other podcasts, and social media tips and tricks. No prior marketing experience needed—just a passion for your message and a desire to grow.

This class is being taught by Maggie Gourville who has three years of experience in podcast marketing and six years of experience in public media, having previously worked at GBH. She has worked on an expansive list of podcasts including shows from TED, the Smithsonian, PBS Kids, and Carnegie Hall as well as series such as Song Exploder and Normal Gossip.